In this case study produced by PowerReviews you will learn how Discgear.com used product reviews to boost sales and build trust by 74%. Before you go to read the case study, I would like to add little bit here. Reviews on your website do increase conversion rates, but it’s only the tip of the iceberg. There are other important factors which will play a big role in overall website conversion, like for example: professionally designed site, website usability, good site search, product recommendations, shopping cart abandonment emails, security logos, optimized checkout, free or flat rate shipping, your brand reputation etc.