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PowerReviews Launches Post Purchase Follow Up E-mails

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Powerreviews.com launches post purchase follow up e-mails called a Review Accelerator. What it is? In nutshell it will send automatic post purchase follow up e-mails asking buyers to write a review.

What does it mean for you? With this automated process you will be able to increase reviews on your website quickly and easily. How much does it cost? Prices starts from $35 per month including PowerReviews application for your website. Find out more….

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Top 50 Online Store Strategies Rated By Their Value By Merchants

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Ever wondered which online store strategies deliver the most value? Below is a chart of top 50 features by their importance. Source: 6th Annual e-Tailing Group Merchant Surveys, 2007

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Learn How to Manage Large Search Campaigns – Video

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In this short video from omniture.com you will learn how you can manage large search campaigns with their SearchCenter product.

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Use Urgency as Marketing Strategy to Increase Your Sales

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Using urgency has proved to be an effective marketing strategy to increase sales. According to MarketingExperiments.com, urgency increased sales by 992.68% in one of their experiments.

Below you can see examples of using urgency for their sales offer from onlineshoes.com. One thing to notice is that the same offer is clearly displayed in their newsletter, on their landing page and throughout the whole website in the blue box below header, thus keeping consistency or as it is sometimes referred to “scent”.

Even in the cart, the offers are displayed as well along side with the message saying “You saved $25 on this order” which is in red so visitors can see it.

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home page

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How to Use Social Media for Lead Generation

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Learn how to harness the power of social media – Facebook, Twitter, LinkedIn, and other networking sites – to get found by more prospects and generate sales leads for your business. Social media can be a powerful channel to attract website visitors and leads while building thought leadership for your company.

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