Master the Art and Science of Web Analytics—Gain the Competitive Edge
Join this webinar to find out how you turn Key Performance Indicators (KPIs) into competitive advantages. Learn how the art of asking the right questions joins with the science of analyzing the answers to produce better results across your business.
You already have a vast amount of data—learn how to put it to work for you. With the right KPIs and benchmarks, you can make sure everyone on your team is pulling together, and continually adjust strategy to keep up with changes in your business objectives—or sudden shifts in the marketplace.
Register and learn how to:
- Develop actionable goals and KPIs to measure your marketing performance
- Distill data into clear, concise dashboards and compare results with the competition
- Make sure everyone in your organization is relentlessly driving to the same targets
Jan Petrovic
I have 9 Years of Tremendous Experience as web analyst and Senior Conversion Specialist. I have worked on optimisation project for the second-largest store retailer in the USA (the company is also a component of the S&P 500 Index), as well as for a well-known USA fashion retailer with over 380 stores nationwide.
Over the course of my career I have achieved many INSANE improvements on our client’s websites, sometimes by applying best practices, another time from findings I made during conversion audits and sometimes thinking out of the box. For one of them I have even received an award in 2012 from WhichTestOne, where after testing different emails and parts of email message we increased revenue by 303.08%.
What might also interest you is the fact that my average conversion improvement is 19% and my success rate is 70%. Basically, I’m VERY GOOD at what I do thanks to my Can Do Attitude to find solutions to given problems & Experience in this field.
