Webinars have leveled the playing field so that any service firm can appear to be the market leader.
Webinars can successfully:
- generate leads and sales
- reach and influence decision makers
- launch a new service, or market an existing service to a new market
- position your firm in your market place ahead of the competition, regardless of your size, or
- up-sell or re-sell existing clients
I have found this great white paper “how to market and sell services with webinars“. It’s a very useful guide for any service company which wants to start using webinars.
Also, I would like to recommend our blog post about how to promote webinars on your website, and a real example from one webinar which attracted more than 2,500 attendees.