How to Drive Sales With Welcome Emails

The purpose of a “welcome email” isn’t just to tell your subscriber, “hey dude, you are on our list“, but also to use it to make people buy from you by offering them incentives, for example, in the form of a discount code (see example below), free shipping, free sample or anything else you can think of to get that sale.

More examples at: 5 great welcome e-mails…

welcome-email30-07-2009-17-39-42

Jan Petrovic
I have 9 Years of Tremendous Experience as web analyst and Senior Conversion Specialist. I have worked on optimisation project for the second-largest store retailer in the USA (the company is also a component of the S&P 500 Index), as well as for a well-known USA fashion retailer with over 380 stores nationwide. Over the course of my career I have achieved many INSANE improvements on our client’s websites, sometimes by applying best practices, another time from findings I made during conversion audits and sometimes thinking out of the box. For one of them I have even received an award in 2012 from WhichTestOne, where after testing different emails and parts of email message we increased revenue by 303.08%. What might also interest you is the fact that my average conversion improvement is 19% and my success rate is 70%. Basically, I’m VERY GOOD at what I do thanks to my Can Do Attitude to find solutions to given problems & Experience in this field.
Get 6 FREE Kickass A/B Case
Studies
Show Buttons
Hide Buttons