How Intuit Increased Conversion Rate by 211% Just By Using Proactive Chat

In this webinar you will learn how Intuit successfully increased conversion rate by up to 211% using proactive chat at different parts of their site using different chat design in those areas.

The increase rate comparison based on using proactive chat vs not proactive chat.

Intuit is using chat from Liveperson which allows multiple button and invitation design.

1. Checkout process – using proactive chat in the checkout increased average order value by 43% compared to when chat wasn’t used, and 20% increase in conversion rate when proactive chat was used. Screen-shot of invite chat window used.

2. Product comparison page – using a proactive chat window increased sales by 211%. Screen-shot of invite chat window used

3. Checks and Supplies Product Page

4. Lead generation page – on this page Intuit increased their conversion rate by 190% when proactive chat window was used.

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Jan Petrovic
I have 9 Years of Tremendous Experience as web analyst and Senior Conversion Specialist. I have worked on optimisation project for the second-largest store retailer in the USA (the company is also a component of the S&P 500 Index), as well as for a well-known USA fashion retailer with over 380 stores nationwide. Over the course of my career I have achieved many INSANE improvements on our client’s websites, sometimes by applying best practices, another time from findings I made during conversion audits and sometimes thinking out of the box. For one of them I have even received an award in 2012 from WhichTestOne, where after testing different emails and parts of email message we increased revenue by 303.08%. What might also interest you is the fact that my average conversion improvement is 19% and my success rate is 70%. Basically, I’m VERY GOOD at what I do thanks to my Can Do Attitude to find solutions to given problems & Experience in this field.
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