Conversion Optimization & Analytics Services

LIVE WEBINAR
Automating Email to Drive Revenue and Customer Engagement
How FootSmart.com boosted relevancy, conversions and revenue per email

Date: Wednesday, September 30, 2009
Time: 11:00am PT / 2:00pm ET

Marketing to customers based on prior actions and purchase history can be a powerful tool for boosting relevancy, conversions and revenue. Integrating this strategy into your transactional email streams, such as confirmations, shipping notices, and password reminders, is a proven technique for improving your bottom line.

Join this interactive webinar and learn first-hand how an Internet Retailer Top 500 company is leveraging this powerful channel with great success.

Get access to new adoption research, learn best practices for program design and implementation, and get your questions answered in an interactive Q&A session. Register Now >>

Key Things You Will Learn:

• The value of transactional email as a marketing channel
• How to establish cross-departmental cooperation to launch a program
• How FootSmart.com is generating $750K annually with transactional email
• Best practices for program design, implementation and CAN-SPAM compliance
• Real-world examples and use cases for successful programs