In this webinar by MarketingExperiments, you will learn about the discovery that much of the gain in website optimization occurs within the first 7 seconds. You will also learn what you can do in this very short time to increase the probability of conversion.
The single most important change to fixing a page is eliminating confusion in the first few seconds a visitor spends on your page.
Because it doesn’t matter how much you’ve invested in your shopping cart, incentive, or even product if your visitors don’t stay on your site long enough to learn about them.
1. Case Study – Control page vs 3 treatments.
2. Result – treatment 1 increased conversion by 201%
Watch the webinar:
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