Join us on Tuesday, August 25th. Register for this webinar today.

In this one hour webinar, Ecommerce Consultant Sally McKenzie will discuss the unique opportunities, options, and challenges facing branded manufacturers as they make the migration to ecommerce. Webinar takeaways:

• Blending brand form and function: making the transition to interactive, direct marketing
• Striking the balance between direct selling and promoting retail partners
• Assorting and pricing for ecommerce
• Making solid ecommerce technology and infrastructure choices
• Resource and organizational planning for success