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Every Second Counts: How Website Performance Impacts Shopper Behavior

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Is your website keeping up with the competition when it comes to web page response times? Today’s shoppers have how-website-performance-impacts-shopper-behavior-27-10-2009-18-23-50high expectations when it comes to buying online. Websites which take too long to load can result in negative brand perception, diminished goodwill and a significant loss in overall sales.

Join us on November 4th to learn about the impact of site speed on shopper behavior. In this one hour webinar, Margaret Rivera of Akamai will present findings from a new study which has identified two seconds as the new threshold for acceptable web page response times.

Webinar Takeaways:

  • How poor site performance leads to shopper dissatisfaction and site abandonment
  • How website performance reaches beyond the site into the physical store
  • The consequences for an online retailer whose website under performs

Questions or comments?

For web design quote, advertising in this blog or more information on this article please contact:

jan@proimpact7.com

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