Customers as Confidants: Customer Panel Management Made Easy

vovici-08-09-2009-14-28-20A recent Vovici study revealed that only 24% of organizations surveying customers had built a customer panel. Failure to create a customer panel makes it almost impossible to turn customers into confidants. With a panel, you can conduct more customer research, collecting the information you need to understand your customers on a deeper level, gathering insight about issues great and small.

In this free webinar, you’ll learn:

  • What is a panel and how can you use it
  • Panel management made easy: the three essential elements of a panel solution
  • How panel management removes a cause of customer dissatisfaction
  • Panel-management practices from companies with highly loyal customers
  • How random sampling can allow you to do more surveys while bothering customers less
  • How to grow your panel in size and functionality

Date: Wednesday, September 9th
Time: 2:00 PM ET/11:00 AM PT


Jan Petrovic
I have 9 Years of Tremendous Experience as web analyst and Senior Conversion Specialist. I have worked on optimisation project for the second-largest store retailer in the USA (the company is also a component of the S&P 500 Index), as well as for a well-known USA fashion retailer with over 380 stores nationwide. Over the course of my career I have achieved many INSANE improvements on our client’s websites, sometimes by applying best practices, another time from findings I made during conversion audits and sometimes thinking out of the box. For one of them I have even received an award in 2012 from WhichTestOne, where after testing different emails and parts of email message we increased revenue by 303.08%. What might also interest you is the fact that my average conversion improvement is 19% and my success rate is 70%. Basically, I’m VERY GOOD at what I do thanks to my Can Do Attitude to find solutions to given problems & Experience in this field.
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