Conversion Optimization & Analytics Services

According to Forrester Research, 55% of online shoppers are influenced by comparison shopping engines. As an online retailer you can’t afford to miss out on this potential opportunity. Download the full report Comparison Shopping Engines Conversion Rates by Categories report…

Econsultancy has published this very interesting post “are retailers really this bad at delivery“. Basically the post is about a survey conducted by Which? on deliveries by online retailers, which found that nearly 7% of  customers were unhappy with their delivery. One of the most shocking revelations was a customer experience when the delivery service [...]

Online retailers are complaining about low conversion rates all the time. In this post I will explain the reasons why next.co.uk lost a sale worth £100, how you can avoid making the same mistake and who got the order instead. The story: on Saturday I decided to do some shopping ( a belt and branded [...]

In this webinar you will learn 6 techniques for building trust and increasing sales plus a case study from achooallergy.com where you will learn how trust logos helped increase average order value by $10. The consumer must have trust in your site, in your site security and policies and need to know what to do [...]

In these 2 very short video interviews with Brian Eisenberg, co author of the book “Always Be Testing”, you will learn how to improve a product page for higher conversion. In this session Brian is talking about landsend.com website, which also happens to be a very well converting website. Video 1 Key Takeaways: Add to cart [...]