Conversion Optimization & Analytics Services

New cart abandonment research whitepaper. Get valuable insight into cart abandonment and learn how to reduce it. How long is the average delay between first visit and final purchase? What are the nine major reasons a customer abandons their cart? What are the five reasons shoppers delay a purchase? Do trustmarks on a website affect [...]

In this great webinar we will touch on a very hot topic – marketing automation and prospect engagement. Marketois selling a lead management software and you will learn Marketo’s own lead follow up process, and how Marketo solution can help your business in better lead scoring and nurturing. What you will learn: Marketo’s lead scoring [...]

JupiterResearch estimates that the average retailer can generate an additional $2.9 million annually by integrating cross- and up-sell messages into transactional email, yet many marketers struggle with finding the best way to take advantage of this powerful channel for connecting with engaged customers. In fact, recent research shows that 55% of marketers aren’t optimizing transactional [...]

The majority of top online retailers are placing their email opt-in into the footer which is an approach I personally like because it’s always there on each page and it blends nicely with the site design.  But, is it the best place to have it? Possibly not, as some visitors could miss it (even though I [...]

Webinars have leveled the playing field so that any service firm can appear to be the market leader. Webinars can successfully: generate leads and sales reach and influence decision makers launch a new service, or market an existing service to a new market position your firm in your market place ahead of the competition, regardless [...]