In this webinar, you’ll learn 10 strategies that can make or break a successful holiday season. When: on Tuesday, August 24th, 2010 from 3:00 PM to 4:00 PM Eastern. 1. The importance of multichannel selling; 2. Innovative site search concepts; 3. Creative use of coupons and gift certificates; 4. Wish lists and gift registries; 5. Alternative payment methods (beyond credit cards); 6. The post-sale follow-up; 7. Infrastructure scaling for the holiday rush; 8. Customer loyalty rewards; 9. Using email to foster great customer relationships; 10. Customer support and live chat.
As Xmas is approaching fast and 60% of people still haven’t done their Xmas shopping, it’s important that you let your website visitors to know you Xmas delivery cut off day, so they can receive their Xmas shopping on time. Abt.com is doing a very good job at this and it deserves your attention. Abt.com is sending their email subscribers an email with their ordering deadlines. One thing that Abt.com could do better is place this vital information on their website and in product pages as well simply because not everyone is a subscriber to their newsletter.
You’re invited to a special guest clinic with renowned ecommerce analyst and GetElastic blogger Linda Bustos, where we’ll present a playbook of test ideas and tactics you can use right away and get back in the race. Wednesday, September 30, 2009 4:00 p.m. to 5:00 p.m. EDT Presenters: – The MarketingExperiments Team Special Guest: – Linda Bustos, Ecommerce Analyst, ElasticPath