Conversion Optimization & Analytics Services

In the previous post I was talking how hacker safe can increase your conversion rate significantly. Now I am going to explain the difference between SSL and Hacker Safe security seals, as it seems that after talking to our clients, there is not a full understanding about their purpose and what they really do. Let’s start with [...]

A case study presented at MarketingSherpa.com on May 6, 2006, reported a security-logo test performed by Petco, a national pet supply retailer. The test involved varying the placements of the Hacker Safe logo across its website to gauge differences in conversion rate gains. The test outcomes produced the following results: – The logo in the [...]