Author Archive

Discount Codes in Checkout – 3 Ideas to Test

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If you are getting a lot of traffic from discount code sites in your analytics tool which converts well, then ask yourself this question: are these discount code sites delivering actual visitors, or are these visitors those I acquired and then once they reached my cart, left to look for a discount code? How do [...]

Conversion Optimization is Like Winning a Lottery. Five Ways to Make it Happen

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Conversion optimization is one of the most effective marketing strategies an online business can use to increase site conversion and revenue.  It’s not uncommon to have results of 200% and more. Conversion optimization is so good that it’s like winning a lottery. Why? Because lottery is pure luck and doesn’t happen to the vast majority [...]

Happy New Year – Get One Free Conversion Optimization Test of Your Site

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The New Year 2013 is here and because it supposed to be a ‘Conversion Optimization Year’, I would like to offer one free conversion optimization test on your site to any ecommerce store with more than 20,000 visits per month. Terms of this offer: -    Your website must have more than 20,000 site visits per [...]

Conversion below 1%? You Could Improve Your Conversion Rate by as Much as 200% Within a Year. Here is the Proof!

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Conversion below 1%? You could improve your conversion rate by as much as 200% within a year. Here is the proof! Does your website suffer from very low conversion rate below 1%? Have you tried ‘everything’ but still making the same money each month? Firstly, the good news is, you can very likely increase your [...]

Still Using Magento Ajax One Page Checkout? Then It’s Very Likely Costing You 20-40% in Lost Revenue Each Month

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Are you still using Magento Ajax one page checkout, similar to one below in your ecommerce store? Then you might be affected, as very likely it’s costing you 20-40%+ in revenue each month. After working with several different clients on conversion optimization of their website in recent months I have discovered that each time we [...]