An affiliate marketing can bring to an online business between 10 to 60% of their overall sales. And websites like Amazon.com or eBay.com build their success on affiliates and affiliate marketing. However, 99% of websites treat their affiliate page as it has no any value to them as on the example below from a well know online retailer. For those of you, who are or have been affiliates like me for example understand what I am talking about.

Incomplete or vague affiliate pages tells to affiliates, that very likely there is nobody in within the company who really cares about affiliates or don’t know much about affiliate marketing and its real value, and furthermore, these vague pages don’t provide affiliates with any information.

Example of average, or poor affiliate sign up page

So what information should be displayed on an affiliate page?

• payment structure
• keyword bidding policy
• affiliate testimonials
• security and reliability of their affiliate program
• length of cookies
• do you provide data feeds
• terms and conditions
• FAQ’s
• what affiliate tools do you offer
• blog for affiliates – not compulsory but ebay.com and amazon.com does a great job at it. I said not compulsory, but these companies are making billions and mostly thanks to affiliates, so I would call blogs as compulsory tools for the success of your affiliate efforts.

The finest examples of affiliate sign up pages

If you need a help with your affiliate program I would like to endorse Evgenii “Geno” Prussakov and his affiliate consultancy service at AMaffiliate.com. To help you with the design of affiliate pages contact me at jan@proimpact7.com.