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151.6% Conversion rate increase

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After the redesign of www.findingoptimism.com our client saw an increase in conversion rates of 151.6%. The client site was only converting on average at 1.55%. After the complete redesign of the website the conversion rates increased by 151.6% to 3.9%.

Average order value $29.95

website before and after

website before and after

To fully understand the real value of increased conversion rates for any business, I have added a table below with illustration data only. In this table we have used the previous and current client conversion rates and average order value against different levels of traffic to demonstrate the impact it can have on any business. These data are only for demonstration purposes. I have deliberately used low traffic examples, so you can see that even a low traffic websites can benefit from increase in conversion rates and see a significant profit impact.

conversion rate impact table

conversion rate impact table

In the examples in the table you can see the importance of an increase in conversion rates on your website and what it can mean for your business without spending additional money on your advertising.

So when thinking about redesign of your website think about what a good redesign can mean for your business and how much money you should allocate to it.

At Proimpact7 we will uncover the problems with your website which are causing low conversion rates and suggest the best solution as not every website needs a full redesign. In some cases A/B and Taguchi testing can help increase your conversion rates without the need to redesign your website.

Please contact us for our Free Site Inspection Service, and we are happy to help you with your website to increase your conversion rates. For eligible businesses we offer our flexible payment scheme to help you with your project.

Contact:

tel: +44.(0).800.756.6761

email: info@proimpact7.com

Questions or comments?

For web design quote, advertising in this blog or more information on this article please contact:

jan@proimpact7.com

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